Track(s):
Content Strategy
Audience:
Intermediate

A website is never "done." You spend months researching keywords, optimizing UX, and gathering content but the minute it's published your website will need an update. But how do you keep updates from taking over your daily to-do list?

The team at Stanford Surgery has developed a strategy to streamline the process. Learn how we combine as-needed updates with monthly checkups and annual audits to make ongoing website management manageable.